Windows and Xbox join forces with ASUS to launch the ROG Xbox Ally handhelds, delivering a full Xbox experience on Windows 1 These devices offer access to a vast gaming library, PC gaming freedom, and popular apps, arriving just in time for the holidays. Unique :
Windows and Xbox Join Forces with ASUS for ROG Xbox Ally Handhelds
At the recent Xbox Games Showcase on June 8, 2025, an exciting collaboration was unveiled. Xbox and ASUS teamed up to launch the ROG Xbox Ally and ROG Xbox Ally X handheld gaming devices. These new gadgets run on Windows 11 and promise to redefine portable gaming for tech enthusiasts and gamers alike.
What’s New with the ROG Xbox Ally Series?
The ROG Xbox Ally and Ally X are designed to deliver a full Xbox experience on the go. Unlike traditional handheld consoles, these devices run Windows 11, offering gamers access to a vast library of PC and Xbox games. This means you can download titles from multiple storefronts, use popular apps like Discord, and even customize gameplay with mods.
“Because these handhelds run Windows, you have access to games you can’t get elsewhere,” says Roanne Sones, CVP Gaming Devices and Ecosystem at Xbox.
Additionally, the devices support streaming on platforms like Twitch, allowing users to watch their favorite streamers anywhere. The collaboration with ASUS brings powerful hardware to the table, ensuring smooth performance and immersive visuals.
Major Updates and Features to Know
- Runs Windows 11 for full PC gaming versatility
- Access to Xbox Game Pass and other digital storefronts
- Supports popular apps such as Discord and Twitch
- Customizable with mods for personalized gameplay
- Designed for an immersive full-screen Xbox experience
Both the ROG Xbox Ally and Ally X are set to launch just in time for the holiday season. Initially, they’ll be available in select markets, with more regions expected to follow soon.
Why This Matters for Gamers and Tech Fans
This partnership marks a significant step in handheld gaming evolution. Combining Windows 11’s flexibility with Xbox’s gaming ecosystem opens up new possibilities for gamers. You’re no longer limited to a single platform’s library or apps. Instead, you get a powerful, portable device that feels like a mini gaming PC.
“Enjoy the full freedom and versatility of PC gaming — all straight from the Xbox experience,” adds Roanne Sones.
For tech-savvy gamers, the ROG Xbox Ally series could be the ultimate travel companion. It blends the best of PC and console gaming in a sleek, portable design.
Stay tuned for more updates as launch day approaches. This collaboration between Windows, Xbox, and ASUS could change how we game on the move.
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